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Located inside the southwestern region of the Kruger National Park, Mdluli is a luxurious tented lodge with a commitment towards local socio-economic development.
With a steadfast focus on luxury accommodation and world-class guest experience, Mdluli is unique in that it’s a lodge with a sustainable tourism initiative within the Kruger Park boundaries and has a proud partnership with the local Mdluli Community, who receives direct and indirect socio-economic benefits.
Objectives
As a relatively new product to the renowned Kruger National Park area, Mdluli Safari Lodge had launched just a few months prior to the onset of the Covid-19 pandemic. With the travel market limited to only domestic, the client signed up with Flux on a Performance Service Plan, tasking our team with developing Performance campaigns that would generate qualified leads and bookings during a distressed time in travel. After running successful Performance campaigns, the client signed up with Flux on a Starter Service Plan with the aim of revamping their online presence and implementing a sophisticated digital strategy aimed at sustainable online growth.
Our Results
466%
Increase in Users
312%
Increase in Direct Sessions
3.27%
Link CTR
The website rebuild is currently underway. Results to be released soon.
